Product
GRNDWRK is an AI growth team for home-services companies. Six specialized agents answer every lead, run your ads, follow up, earn reviews, and report on it all, handing off to each other the way a real growth department would.
Most "AI tools" do one narrow thing. A growth system does the whole job, end to end.
For years, the only way for a home-services company to compete on growth was to hire a team: someone to answer the phones, someone to run the ads, someone to chase the follow-ups, and someone to make sense of the numbers. For most owners, that team was never affordable, so the work fell to them, on top of actually running the business.
GRNDWRK replaces that team with software. Each agent owns one part of the funnel, runs around the clock, and passes the lead cleanly to the next agent in line. The result is a single system that takes a brand-new lead and carries it all the way to a booked, paid, and repeat customer, without anyone dropping the handoff.
Answers every inbound lead in seconds across call, form, text, and chat, then books it or routes it to the right person. This is the wedge: the single highest-ROI agent, and the reason GRNDWRK pays for itself in the first week.
Runs Google and Meta against booked-job data instead of clicks. It shifts budget toward the campaigns that produce real revenue and quietly kills the ones that only produce reports.
Scores and sorts every lead by job value and intent, books the good ones, and keeps tire-kickers off your calendar without ever leaving them hanging.
Follows up across days and channels until the lead books or opts out. Seasonal campaigns and winbacks quietly bring old customers back on their own.
Turns every finished job into a review request and a referral ask, timed to the moment satisfaction is highest, building the local trust that lowers your cost per lead over time.
Ties it all together: cost per lead, booking rate, and revenue by channel in one view, then feeds those numbers back to the acquisition agent so results compound month over month.
The power is not in any single agent, it is in the handoff. A lead comes in and the responder answers it in seconds. The qualifier scores it and books it or routes it. If it does not book right away, nurture keeps working it. Once the job is done, reputation asks for the review and the referral. Rev-ops measures every step and tells the acquisition agent where to put the next dollar.
Because it is one connected system and not a stack of disconnected tools, nothing falls through the cracks, and every shop the system runs makes the next one smarter.
No. Most shops start with speed to lead, the highest-ROI agent, prove it pays in week one, then turn on the rest as they grow.
Days, not weeks. We connect your channels, tune the agents to your business, and you are live, usually within a week.
No. Each agent is trained on your brand voice, your real offers, and your team, so it sounds like it has worked at your shop for years.
Yes. Everything runs inside your own accounts, so you keep all of it if we ever part ways.
See all six agents running on your real lead flow in a 20-minute demo.
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